Launching video games is a complicated business. With as much money behind them as feature films these days, they require big, simple ideas that are true to the game and to the gamers who obsess over every frame and detail to find clues to the upcoming release. For Titanfall 2 we needed to show them that the relationship between man and machine was more of a story of, as in classic westerns, a man and his horse. A living breathing relationship that was formed as much from battle as it was from the journey to the battle, the quiet moments along the way that became the foundation of something bigger. This film, which ran in multiple mediums from digital to cinema to tv, cemented the idea of the game in our hardcore gamer's minds. No gameplay footage was used.
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